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Scott Jennings

SWTOR Going Free To Play

SWTOR Going Free To Play

HE TOLD ME ENOUGH! HE TOLD ME WE HAD MILLIONS OF SUBSCRIBERS! It was foreshadowed for quite a while, and today EA finally made it official: SWTOR is going free to play. The matrix listed at first glance is fairly reminiscent of SOE's offerings - theoretically, you could

Scott Jennings Jul 31, 2012

At GDC, You Can Now Engage In Concentrated John Smedley Study

At GDC, You Can Now Engage In Concentrated John Smedley Study

What sort of things are covered in the John Smedley Track? And who is giving the John Smedley Track Keynote? Inquiring minds want to know.

Scott Jennings Jul 26, 2012

The Dopamine Business Isn't What It Used To Be

Stock market's kinda rough today. Zynga loses over a third of its value in one day after a disastrous earnings call. But take heart! Zynga has a plan. Can you guess what it is? Hint: if you're going to go evil, go full metal evil.

Scott Jennings Jul 25, 2012

My Satori

No matter how long my vacations from blogging may be, and no matter how hacktastic my writing can become, I will never write anything as awful as this.

Scott Jennings Jul 24, 2012

Precious Comments By Game Industry Executives, #19 In A Series

"Zynga is not a very subtle company, are they?" -- anonymous Eric Schiermeyer, a co-founder of Zynga, an online game company and maker of huge hits like FarmVille, has said he has helped addict millions of people to dopamine, a neurochemical that has been shown to be released

Scott Jennings Jul 24, 2012

And Now, The Finger Pointing

Boston Magazine has a recap of the 38 Studios meltdown, cast as some kind of dinner theatre, with Curt Schilling the amiable and clueless family patriarch who just holds his head in his hands sadly at a kid's softball game wondering and the just and the unjust alike

Scott Jennings Jul 24, 2012

Precious Comments By Game Industry Executives, #18 In A Series

Precious Comments By Game Industry Executives, #18 In A Series

making games is hard Our conclusion was we had a great product in Star Wars, but that the subscription model in the world of free-to-play was challenging. John Riccitiello At this moment still CEO, Electronic Arts Speaking on SWTOR immediately following yet another pre-earnings call layoff

Scott Jennings Jul 19, 2012

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