Possibly related to the story below on the Unholy UO-AOL Alliance (picture Steve Case as a PK. No, better yet, picture Steve Case BEING PKed. You’ve Got Player Justice!), the Gnomes of Austin have introduced My UO, which allows you to — get this — personalize the UO web site, in a similar fashion to my.netscape.com, my.yahoo.com, my.excite.com and my.lesbianwoodelves.com. You can thus turn off every function of the website except the Ultima 9 ad banners. I particularly enjoyed turning off GM support. In fact I did it several times.
After hours of special personalizing to deliver the options of interest only to me, I got this page. Go figure.